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Ad Guidelines

To ensure a fair, safe, and trustworthy environment for all users, the following guidelines must be observed when posting ads:

Ads & Accounts

– Each ad requires a unique title and photo
Only one ad per pet, service, or search allowed
– Pets must be listed in their current location
– Listed pets must be currently available

  Not Permitted and Considered SPAM:
Duplicate ads for the same pet or purpose
– Deleting and reposting the same ad repeatedly
– Ads listed in multiple locations (states)
– Same ads listed across multiple accounts
Multiple accounts for the same user or business

Content

– Be honest (no false statements, no omission)
No mispricing (‘Free’, ‘$1’, ‘$0’ ➜ no fee)
No sick pets unless explicitly stated
– Only supported ad topics
– Only English, grammatically correct
– No URLs/ Domains/ Phone/ Emails in ad titles
– No links or promo of competing websites/apps
– No low-quality ads with zero information
– No affiliate marketing
– No fundraising
No pets located abroad
No listing of protected species
– Compliance with local laws required

Images

One clear image required
(no blur/distortion/screenshots)
– Pets: Quality pet picture needed
(clear, well-lit, complete pet)
No text/ color markings /logos / icons
on first picture (serving as thumbnail)
– No visible genitals on first picture
– No stock photos/ stolen images
– No pictures of children
– No AI-generated images

Violation Consequences:
– Ad rejection or removal

Actions That May Lead to Immediate Account Suspension:
– Posting ads in multiple locations (states)
– Posting the same ad across multiple accounts
– Operating multiple accounts
– Fundraising
– Advertising pets located abroad
– Pretending stolen photos show the listed pet
– Advertising protected species
– Posting ads on non-pet-related topics

We encourage all users to review and adhere to these guidelines to ensure a positive experience for all. If you have any questions or need clarification, please contact our support team

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